About Us

Flourish Naturally, Live Better

Management Board

CHE LARRACUENTE
CHE LARRACUENTE Founder, CEO
Che brings over a decade of experience in media production, entrepreneurship, and cannabis advocacy. His vision for Ori Company is to revolutionize the cannabis industry through sustainable cultivation, innovative retail, and a commitment to health and wellness. By blending his expertise in both cannabis and creative production, Che is dedicated to building a brand that delivers premium, organic cannabis solutions and fosters community engagement.
ELLIS SMITH
ELLIS SMITH Co-Founder
Mr. Smith is Co-Founder of American Cannabis Company and is a seasoned professional with over 23 years of firsthand knowledge and experience in traditional horticulture, and has Designed and built 3 million square feet of cultivation space throughout the United States and Canada. business ownership and operations management with an emphasis on complex growing systems and production protocols, who has been able to add excellent value to a growing number of companies preparing for long term success in the cannabis space. As a true visionary within today's cannabis culture, Mr. Smith's elite Flow Research Collective training has provided him the ability to attain peak performance while channeling his own creative energy into reducing the carbon footprint of sustainable cannabis operations using Clean Green Certified methodologies.
 BRANDON HARRIS
BRANDON HARRIS Co-Founder
Brandon Harris is a principal at Ridgeline, leading the firm's deal sourcing and screening process. Before joining Ridgeline, Brandon was the cofounder and CEO of Votus, a venturebacked political tech startup. Brandon began his career as a Federal Law clerk for the Western District of Tennessee. Brandon earned a B.S. in political science from Howard University in 2012 and a Juris Doctorate from the Vanderbilt University Law School in 2015.
 DANIEL COKES
DANIEL COKES Co-Founder
Daniel is the Founder of CF Acquisitions, a commercial real estate investment firm focused on value-add investments. Daniel has lead the firm to $20mm in AUM in 36-months. Daniel brings a unique insight when it comes to driving operations and underwriting investment opportunities.--optimizing for downside protection. Daniel has over a decade of experience in commercial real estate asset management and has helped hone the real estate and capital strategy for Ori Company.

Founder Story

I’m John Che Larracuente, the founder of WGL Consulting LLC, operating as Ori Company. My journey into the cannabis industry is deeply personal, driven by my experience with epilepsy. During high school, my seizures escalated to tonic-clonic (grand mal) seizures, and despite years of traditional treatments, nothing worked. By 2009, while attending Howard University, I endured up to 40 seizures annually and faced severe depression.

In 2013, I discovered cannabis not just recreationally but as a powerful remedy for my seizures. This led me to enroll at Oaksterdam University, where I earned certification in Advanced Indoor Horticulture. Cannabis gave me control over my health and inspired me to advocate for its medicinal benefits, highlighting its role as a safer alternative to pharmaceuticals.

In 2019, I founded Ori Company, focusing on cannabis education and cultivation. Despite setbacks like a federal raid and challenges from the COVID-19 pandemic, Ori Company has grown into a respected, vertically integrated business. Today, we’re seeking investment to expand our cultivation and retail operations. Our mission is to use cannabis to transform lives, promote health, and create a positive community impact.

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